ten Hagen's Blog

See on Scoop.itten Hagen on Social Media

Content marketing generates awareness for your business, inspires consumers to engage with you, converts them into leads and sales, and creates advocates.

Laurens ten Hagen‘s insight:

Content marketing tactics such as blog posts, feature articles, optimized website copy, white papers, social media content and press releases move consumers along a specific path. Content marketing generates awareness of your brand, product or service; inspires consumers to engage and consider you; converts them into leads and sales; and creates advocates.

Take a look at Brandpoint’s Measuring Content Marketing infographic and see how the conversion funnel will work for you.

See on www.brandpoint.com

View original post

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s